Executive Strategy & Storytelling for AI, Product, and Innovation Teams

I partner with startups and enterprise organizations to translate complex initiatives into clear strategy, aligned roadmaps, and compelling narratives that drive adoption and business impact.

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Are you ready to streamline your strategy?

100%

Turn ideas into impact

With support across 3 core areas:

    • Brand Identity & Video Storytelling

    • Executive Presentations

    • Investor & Stakeholder Decks

    • Experience Design

    • Digital Product & Service Design

    • UX Research, Insights, Testing

    • GTM & Positioning

    • Opportunity Prioritization & Roadmaps

    • Workshop Design & Facilitation

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What clients say

Tom Cappelletti, Director of Sacramento City College Makerspace

“Michelle’s role in our process was the linchpin to our success. By weaving together disparate elements into compelling narratives and cohesive messaging, she was integral in the creation of an innovative product that empowers, sparks creativity, and paves pathways to success for our students.”

Somayeh Moza, Founder of Beyond Movement

“Michelle empowered me to step out of my comfort zone, trust my ideas, and take decisive action. I stopped overthinking, started executing, and watched my brand grow with confidence and momentum.”

Who I’ve worked with

SELECTED WORK

AI & Digital Banking Strategy

Led strategic storytelling and product direction across AI, virtual assistant, and messaging systems to transform digital servicing at scale. Translated complex platform investments into executive-ready strategies that increased alignment, engagement, and digital containment.

Client
USAA Bank

AI Literacy for Non-tech Professionals

Built a 0→1 AI Literacy program for non-technical professionals, spanning product development, positioning, and go-to-market. Launched a validated MVP that translates complex AI concepts into practical, responsible application, driving early enterprise interest and traction.

Client
Ethical Intelligence

Opportunity Atlas

Explored a 10x moonshot by designing concept assets for an AI system aimed at mitigating bias at scale. Developed a compelling vision and use case to demonstrate how equitable decision-making could unlock both societal impact and market opportunity.

Client
X, The Moonshot Factory (Google)
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Turn ideas into impact.

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